Now Open: Nike Prodigy Young Athletes store

Exciting times for kids! They can now say “sayonara” to the days of settling for athletic apparel and footwear that are either too small or too big. No need to wait forever and a day for the “pabili” arriving via “balikbayan box” or “bibit by your favortie kamag-anak”.

Last September 12, Nike Philippines launched its first ever Nike Prodigy Young Athletes flagship store. This is the first store in the whole of South East Asia dedicated to the athletic needs of children.

The ribbon cutting ceremony was led by PBA Players Mike Cortez and Larry Fonacier with their sons Mikey and Liam, Nike Country Manager Loulette Quinio with her grandson Viggo Herce and PBA Player and Gilas Pilipinas star Gabe Norwood’s sons Cash and Orion. 

Check out Cash here stepping into Kobe’s footprint. #cutenessoverload 

a few more inches, a few more years Cash. #iamthefuture @Prodigy_PH @lei_norwood #basketball #nike

A photo posted by Bards (@bananarunning) on Sep 12, 2015 at 1:01am PDT


Nike Young Athletes stores are specifically designed to cater to the athletic gear requirements of children aged 0-13 years old. A very unique Nike retail concept, these stores are 100% dedicated to the youth and only offer youth sizes – there are no adult sizes available here, and instead there are Infant/Toddler, Pre-School, and Grade School size ranges. 

The Nike Young Athlete store is also the only Nike store that has the complete youth size product assortment for all major sports and athletic endeavours. It is the best place to get the most advanced Basketball, Running, Football, and Sports Lifestyle Footwear and Apparel especially developed for young athletes.

Now, can look good and wear suitable athletic gear for maximum performance. As Nike Philippines Marketing and Product Specialist Andro Torres said “Exposing kids at a very young age to sports is critical for a child’s development. Not only do they develop their motor and physical skills, but they also get the values that come with sports. With that said, Nike Prodigy Young Athletes will be a big help to parents and children in the Philippines since we all know the importance of getting the right athletic products is very vital in optimizing sports performance; especially in the developmental stages for kids.”

Here are my favorite pieces.


There are currently 3 Nike Young Athletes stores and they are located at Ayala Fairview Terraces, Ayala Solenad in Nuvali Sta Rosa, and the newly opened flagship store at the Kidzania Park Triangle Building in Bonifacio Global City. Customers can follow their social media accounts on Facebook (Prodigy PH) and Instagram (@Prodigy_PH) to get instant updates on the latest products and promotions. 


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